Ethical Exteriors Inc.

Roof Repair or Replace? Know the Right Choice

Mon, 30 Mar 2026 19:48:19 GMT

When roofing issu es appear, many homeowners feel uncertain about the best course of action. Choosing between repair and replacement can impact safety, cost, and long-term value. For those considering roof repair in South Lyon, MI, understanding the condition of the roof is the first step toward making a smart decision.

In many cases, repairs are sufficient when the damage is isolated or minor. Addressing issues early can prevent more expensive problems down the line. Small leaks, missing shingles, or minor flashing damage often fall into this category.

Here are situations where repair is typically the better option:

Localized damage: A few missing or cracked shingles after a storm.
Minor leaks: Water intrusion limited to a small area.
Flashing issues: Damage around vents, chimneys, or skylights.
Recent installation: Roofs under 10 to 15 years old with limited wear.

Prompt action keeps repair costs manageable and extends the life of the roof. Property managers and homeowners alike benefit from regular inspections that catch these issues early.

When Roof Replacement Becomes a Smarter Investment

While repairs can solve many problems, there are times when replacement is the safer and more cost-effective choice. For example, homeowners seeking roof repair in South Lyon, MI, may discover that recurring issues signal deeper structural concerns.

Replacement is often recommended when damage is widespread or the roof has reached the end of its lifespan. Ignoring these warning signs can lead to interior damage, mold growth, and higher repair costs over time.

Consider replacement in the following scenarios:

Extensive storm damage: Large sections of shingles missing or lifted.
Frequent repairs: Ongoing issues despite previous fixes.
Aging roof: Roofs over 20 to 25 years old.
Structural concerns: Sagging areas or compromised decking.

Investing in a new roof provides peace of mind, improved energy efficiency , and increased property value. For landlords and real estate professionals, this can also enhance marketability.

Key Signs Your Roof Needs Immediate Attention

How Storm Damage Impacts Repair vs. Replacement Decisions

Knowing what to look for can help homeowners act before damage escalates. Whether considering repair or planning to replace the roof in Hartland, MI, recognizing early warning signs is critical.

Common indicators include:

Water stains on ceilings or walls: A sign of active leaks.
Granules in gutters: Indicates shingle deterioration.
Curling or buckling shingles: Often due to age or heat exposure.
Daylight in the attic: Signals gaps or holes in the roofing system.

Addressing these issues quickly reduces the risk of structural damage and protects the home’s interior.

The Role of Professional Inspections

Cost Considerations: Repair vs. Replacement

Severe weather plays a major role in roofing damage across Michigan. High winds, hail, and heavy rain can all affect a roof’s integrity. After a storm, homeowners considering replacing their roofs in Brighton, MI, should schedule a professional inspection to assess the full extent of the damage.

Storm-related decisions often depend on:

Extent of visible damage: Surface vs. structural issues.
Insurance considerations: Coverage may influence replacement decisions.
Age of the roof: Older roofs are less likely to withstand repairs.
Hidden damage: Moisture trapped beneath shingles or underlayment.

A thorough inspection ensures nothing is overlooked and helps determine whether repairs will hold or if replacement is necessary.

Budget plays a significant role in roofing decisions. While roof repairs are generally less expensive upfront, repeated fixes can add up over time. Homeowners evaluating whether to replace a roof in Howell, MI, should consider both short-term and long-term costs.

Here’s a breakdown to guide decision-making:

Repair costs: Lower initial investment, ideal for minor issues.
Replacement costs: Higher upfront but longer lifespan.
Energy savings: New roofs often improve insulation efficiency.
Property value: Replacement can boost resale appeal.

For real estate agents and sellers, investing in a new roof can also streamline transactions and reduce buyer concerns.

Making the Right Choice for Your Property

Professional inspection is one of the most valuable tools in determining whether to repair or replace a roof. Experts can identify hidden damage, evaluate structural integrity, and provide clear recommendations.

During an inspection, professionals assess:

Shingle condition and coverage.
Flashing and sealing around roof features.
Ventilation and moisture levels.
Overall structural stability.

This process ensures homeowners receive accurate information before committing to repairs or replacement.

Get Expert Help You Can Trust

Every roofing situation is unique. Factors such as age, damage severity, and long-term goals all play a role in the final decision. Homeowners and property managers benefit from weighing both options carefully.

To simplify the decision process:

Evaluate the extent of damage.
Consider the age of the roof.
Compare repair frequency vs. replacement cost.
Seek professional guidance.

Taking a proactive approach helps prevent costly surprises and ensures the safety of the property.

When it comes to protecting your home, making the right roofing decision matters. Whether you need a quick fix or a full replacement, the team at Ethical Exteriors Inc. is ready to help with expert guidance and dependable service.

If you are considering roof repair in South Lyon, MI, now is the time to act. Call Ethical Exteriors Inc. at (517) 404-7606 to schedule a consultation and get a clear, honest assessment for your roof. Take the next step toward a safer, more secure property today.

Future In Roofing Maintenance

Sat, 15 Nov 2025 20:14:00 GMT

Key Roofing Market Trends in the United States

1. Steady Re-Roofing Demand from Aging Housing Stock

A. Mordor Intelligence has said that a big driver is the re-roofing cycle: many homes in the Northeast and Midwest were built decades ago, and as they age, they’re approaching maintenance needs to full roof replacement.

B. According to Mordor Intelligence over 80% of roofing demand is from replacement activity (rather than new builds).

C. Harsh weather (freeze-thaw, ice, snow) in the region stresses roofs more than milder climates, increasing the importance of durable underlayments like ice-and-water shields per Pheonix Research on U.S. Roofing Market 2025-2033.

2. Premiumization and Resilient Roofing Materials

A. Pheonix Research has said that there is a shift from commodity-level asphalt shingles toward more premium, resilient roofing systems per their U.S. Roofing Market 2025-2033 report. A recent survey indicates a slowdown in the re–roofing market, though demand remains steady overall. This slowdown may be the effect of customers making smarter choices on the replacement material for their home.

B. In the Northeast especially, materials that can withstand snow load, wind, and ice are in demand. The Pheonix Research report explicitly notes: “resilient replacement markets” in the Northeast and Mid-Atlantic. Pheonix Research on U.S. Roofing Market 2025-2033 .

C. Metal roofing is increasingly popular for its durability and long lifespan per News Channel Nebraska (ncn)

D. There’s growing adoption of energy-efficient and “cool” roofing (reflective coatings, higher solar reflectance) tied to sustainability and building code pressures. This was noted by imarc (transforming ideas into impact) in their book, “United States Roofing Market Size, Share, Trends and Forecast by Type, Roof Type, Application, and Region, 2025-2033”

A. Mordor Intelligence has said that federal and state incentives for energy-efficient roofing (e.g., tax credits, energy code compliance) are pushing more building owners to choose higher-performance roofs—metal roofs with a special pigmented coating that meet ENERGY STAR requirements to reflect solar radiation and asphalt shingles with cooling granules that meet ENERGY STAR requirements.

-> Credit Amount: 30% of the material costs, with a maximum annual credit of $1,200 for all building envelope improvements (which includes windows, doors, and insulation).

B. Key Requirements:
1) The credit applies to your principal residence in the United States, not new construction or rental properties.

2) Only the cost of the materials is eligible for the credit; installation costs are excluded.

3) The contractor must make sure all items used have a Manufacturer’s Certification Statement confirming the product’s eligibility, and, for items placed in service in 2025, you must include the Qualified Manufacturer Identification Number (QMID) on your tax return. Check with your tax person before starting on this credit.

C. Market Research in their report on “United States Roofing Market Growth Analysis Forecast Trends and Outlook (2025-2034); Green-building trends are boosting interest in roofs that help with insulation, energy savings, or even sustainability certifications.

D. Research and Markets Super Store disclosed their report descriptions from “United States Roofing Market Growth Analysis Forecast Trends and Outlook (2025-2034); Green-building trends are boosting interest in roofs that help with insulation, energy savings, or even sustainability certifications.

3. Energy Efficiency & Sustainability Incentives

4. Insurance-Driven Roof Replacements

A. Mordor Intelligence also indicated that severe weather (hail, wind, and storms) in many parts of the U.S., including the Northeast and Mid-Atlantic is contributing to roofing claims and accelerating replacement cycles. Insurers are incentivizing more resilient roofing (e.g., impact-rated shingles) via premium credits and contractor deals.

A. An organization called THREESIXTYSEVEN ADVISORS put out a report called “Us Residential & Commercial Roofing Market” by 367 advisors to present the residential and commercial roofing market. The bottom-line: The roofing contractor market remains highly fragmented, especially in residential. Private equity and strategic consolidations are rising. Mid-sized roofing companies are being rolled up, and larger platforms are expanding their geographic footprint. Distribution is also evolving: companies like Home Depot and QXO are leveraging distribution scale and technology to serve contractors more efficiently.

B. Major roofing supply companies continue to grow through acquisitions. ABC Supply acquired Roofing Supply – Houston, and Nations Roof acquired Boone Brothers Roofing. Private equity continues to challenge the market, because a recent collapse of a large, private, equity-backed roofing company highlights the risks of the “roll-up” strategy. The market has seen a significant number of private equity acquisitions, but many haven’t paid off as expected, particularly as the housing market and interest rates have presented challenges.

5. Mergers and Acquisitions (M&A) and the Fragmented Contractor Landscape

C. Ethical Exteriors is a mid-sized,independent roofing contractor in Michigan with a network that supports most of Eastern Michigan. Our goal is to provide each customer with superior services with high-quality materials and excellent skilled workers including a team leader that manages each jobsite exceptionally well. Our Mission Statement is to provide each customer with ethically performed services, value pricing and 100% quality.

6. Labor Constraints

A. Skilled labor shortages continue to be a challenge. Many roofing firms struggle to recruit and retain qualified workers, especially given the physically demanding, seasonal nature of roofing.

7. Digital & Technological Adoption

A. Roofers are increasingly using digital tools such as drone-based assessments (for damage inspections) to help speed up claim assessments and roof condition diagnostics.

B. There is a rising interest in “smart” or integrated roofs: systems that integrate solar or monitoring capabilities are part of the long-term innovation pipeline.

C. Roofing services are increasingly emphasizing high-quality installation, safety, and compliance (especially as building codes tighten and clients demand more durable solutions).

Owens Corning New Shingle Color “Evergreen Mist” for 2026

Tue, 14 Oct 2025 17:24:00 GMT

" Evergreen Mist ” has been officially announced as the 2026 Shingle Color of the Year for its TruDefinition Duration shingles by Owens Corning

Understanding the significance of color in roofing materials can enhance your choice. For instance, lighter colors can help reduce heat absorption, leading to cooler attic temperatures, which can ultimately save energy costs. Conversely, darker colors may be more suited for colder climates as they can absorb warmth. Evergreen Mist strikes a balance, providing both aesthetic appeal and functional benefits.

As you explore roofing options, consider how Owens Corning’s Evergreen Mist not only elevates the visual appeal of your home but also provides practical benefits.

Trying to pick a shingle color for your home, then check Evergreen Mist

The color is described as evoking the “quiet beauty of a mist-covered garden path,” blending green tones with subtle neutrality to make it versatile for various architectural styles.

Alongside Evergreen Mist , Gray Tweed and Mountain Pine are also being introduced into the TruDefinition Designer palette.

All three new colors will be available to order starting January 1, 2026 .

The shingles still include the brand’s SureNail® Technology to deliver performance (wind resistance, durability, etc.) in addition to the color aesthetics.

When selecting a shingle color, consider the architectural style of your home. For example, traditional homes often look stunning with earthy colors like Evergreen Mist, while modern homes may do well with bolder shades. Pairing the right color with the right style can significantly enhance the home’s curb appeal.

Owens Corning’s Evergreen Mist is a color that combines beauty and functionality, perfect for homeowners aiming for an attractive and energy-efficient roof.

When considering shingle colors, Owens Corning’s Evergreen Mist is ideal for those who appreciate the serene beauty of nature-inspired hues.

This color works beautifully with various home styles, enhancing the overall curb appeal of properties featuring Owens Corning roofing solutions.

Using Owens Corning’s Evergreen Mist will not only add charm but can also contribute to energy efficiency and comfort within your home.

With Owens Corning’s commitment to quality, you can trust that Evergreen Mist will maintain its beauty and performance for years to come.

Incorporating Evergreen Mist into your roofing decision is a step towards making a stylish and sensible investment in your home.

When you choose Owens Corning, you are selecting a brand synonymous with reliability and innovative design, exemplified by Evergreen Mist.

Additionally, think about the surrounding landscape. Evergreen Mist can beautifully complement garden settings, especially if there are a lot of trees or shrubbery that feature similar green tones. This creates a cohesive look that ties your home into its environment.

Adding new colors for a Palette of Possibilities

Gray Tweed and Mountain Pine are two additional colors as part of its TruDefinition® Duration® Designer line, a premium collection that offers a vibrant selection of exclusive colors to elevate curb appeal and express a homeowner’s unique style. Combining classic gray with a timeless elegance of textile, Gray Tweed brings a rich, dimensional gray interspersed with flecks of soft browns and black to create quiet sophistication that transforms any home exterior into a haven of warmth and charm.

Moreover, the impact of color can extend beyond mere aesthetics. For instance, studies have shown that homes with appealing colors can increase property value. Evergreen Mist is not just about beauty; it’s a strategic choice for those looking to invest in their property.

In terms of trends, home design has increasingly leaned towards natural tones, and Evergreen Mist aligns perfectly with this movement. It is also worth noting that the color trends in roofing can sometimes influence indoor design choices, as homeowners often seek to create a harmonious flow between the exterior and interior.

Gray Tweed is replacing Storm Cloud in the TruDefinition® Duration® color portfolio. Storm Cloud will remain regionally available in the Duration FLEX® product line.

The introduction of Gray Tweed and Mountain Pine alongside Evergreen Mist also offers versatility. For homes with multiple roof planes or sections, using different colors can create a striking visual effect. Homeowners might consider using Evergreen Mist for the main roof and Gray Tweed for the porch or garage, effectively highlighting distinct areas of the property.

Furthermore, integrating different colors allows for personal expression. Homeowners can reflect their personality and taste through their roofing choices, making their home truly unique. Whether you prefer a more conservative look with Gray Tweed or a fresh, vibrant touch with Evergreen Mist, the options are plentiful.

Gray Tweed is replacing Storm Cloud in the TruDefinition® Duration® color portfolio. Storm Cloud will remain regionally available in the Duration FLEX® product line.

Considering the longevity and quality of the shingles is crucial as well. The SureNail® Technology used in these shingles ensures that they are not only visually appealing but also built to withstand the elements. This means you can enjoy the beauty of Evergreen Mist without worrying as much about wear and tear over time.

Lastly, it’s essential to consult with roofing professionals who understand your local climate and architecture. They can provide insights on how certain colors hold up over time and how they might be affected by regional weather patterns. This knowledge can be invaluable in making a final decision on your roofing color, ensuring that the choice of Evergreen Mist, Gray Tweed, or Mountain Pine is right for your home.

GAF and IBHS Also Create FORTIFIED Roof Standards

Fri, 10 Oct 2025 00:10:00 GMT

What is the FORTIFIED Program? The FORTIFIED program is a comprehensive initiative designed to enhance the resilience of homes against the increasingly severe impacts of natural disasters. Launched by the Insurance Institute for Business & Home Safety (IBHS), this program represents a significant shift in how we approach home construction and renovations. Traditional building codes often fall short in addressing the specific vulnerabilities posed by extreme weather, making the FORTIFIED program a crucial resource for homeowners, builders, and insurers alike. As natural disasters become more frequent and severe due to climate change, understanding and implementing the FORTIFIED standards can be a game changer for property protection.

The FORTIFIED program is run by the Insurance Institute for Business & Home Safety (IBHS). It’s a voluntary construction and reroofing standard that aims to go beyond typical building codes — specifically to better protect homes against severe weather like high winds, hurricanes, hail, and more. The program focuses on risk reduction and has been effective in multiple case studies where homes with FORTIFIED roofs have demonstrated significantly lower damage during storms. For instance, homes built to FORTIFIED standards in hurricane-prone areas have shown impressive resilience, with many sustaining minimal damage compared to conventional homes during recent storms. A notable case is the 2018 Hurricane Michael, where homes adhering to FORTIFIED standards reported damage rates significantly lower than those that did not.

Homes built or roofed under FORTIFIED standards must meet specific requirements for materials and installation methods. An independent evaluator must verify that everything was done correctly, and once verified, the home can receive a FORTIFIED designation that lasts for 5 years, requiring inspection and renewal to ensure continued compliance with the standards. This ongoing evaluation process is vital for maintaining the integrity and effectiveness of FORTIFIED homes, ensuring they remain equipped to handle future storms and severe weather events. Regular maintenance and inspections not only help in adhering to these standards but also serve to educate homeowners on preventative measures.

In addition to providing enhanced protection, the FORTIFIED program also offers financial benefits for homeowners. Insurance companies often provide discounts on premiums for homes that meet FORTIFIED standards, recognizing the reduced risk associated with these resilient structures. Furthermore, the program encourages homeowners to invest in preventive measures that can save them money in the long run, both in terms of repair costs and insurance premiums. For example, a homeowner may save up to 20% on their insurance premium by simply adhering to FORTIFIED guidelines, making it a financially savvy choice.

Moreover, the FORTIFIED program serves as an educational tool, informing homeowners about the best practices for protecting their properties. By understanding the importance of selecting high-quality materials and employing skilled professionals for installation, homeowners can make informed decisions that contribute to the longevity and safety of their homes. The program emphasizes the significance of community awareness and engagement, encouraging neighborhoods to collaborate in enhancing overall resilience. Workshops and training sessions are often held to ensure that these best practices are shared across communities.

As climate change continues to escalate the frequency and intensity of severe weather events, the FORTIFIED program stands out as a proactive approach to safeguarding homes and communities. It represents a collective effort to adapt to our changing environment while ensuring that families can remain safe and secure in their homes. The program not only addresses immediate concerns but also fosters a culture of preparedness and resilience that is essential for the future. Engaging with local government and community organizations can amplify these efforts, leading to broader initiatives that strengthen entire neighborhoods against the impacts of severe weather.

Additionally, the FORTIFIED program encourages collaboration among builders, architects, and engineers to refine construction techniques that adhere to FORTIFIED standards. This collaboration has led to innovations in materials used, such as impact-resistant windows and specialized shingles that can endure severe wind and rain. Homeowners are also advised to create emergency plans and disaster readiness kits, further enhancing their preparedness in the event of a natural disaster.

The FORTIFIED program is not just about adherence to building codes; it’s about setting new benchmarks in construction standards. For example, when constructing roofs that meet FORTIFIED standards, homeowners must consider the type of materials used. High-performance asphalt shingles, metal roofing, and impact-resistant tiles are among the materials recommended for enhanced durability. Each material offers different levels of resistance to hail and wind, which can drastically affect the longevity of the roof and the safety of the home. Additionally, the installation techniques are equally important. Properly securing shingles and ensuring that roofs are adequately anchored to the structure can prevent catastrophic failures during severe weather events.

Furthermore, understanding the geographical risks associated with certain regions can greatly influence the application of FORTIFIED standards. In areas prone to hurricanes, for instance, the roof design should not only comply with FORTIFIED guidelines but also take into account local wind speeds and storm surge predictions. Homeowners can work with local building officials and architects to tailor their construction plans, ensuring that their homes are not only compliant but also optimized for specific threats based on their location.

Case studies are powerful testimonials to the effectiveness of the FORTIFIED program. For instance, after Hurricane Irma in 2017, many homes that had been built or retrofitted to FORTIFIED standards reported minimal damage. These homes, equipped with features such as reinforced roofs and impact-resistant windows, showcased the potential of the FORTIFIED program to withstand severe weather events. It’s these real-world examples that motivate other homeowners to invest in FORTIFIED standards, recognizing that while the initial costs might be higher, the long-term savings on repairs and insurance premiums can be substantial.

Moreover, the FORTIFIED program plays a crucial role in the broader conversation about climate resilience. As communities grapple with the implications of climate change, adopting rigorous building standards can provide not just individual protection but also promote community-wide resilience. Neighborhoods that collectively adopt FORTIFIED standards may experience reduced overall damage during disasters, leading to faster recovery times and lower insurance claims.

The educational aspect of the FORTIFIED program cannot be overlooked. By participating in the program, homeowners gain access to a wealth of information about construction best practices and the latest advancements in building materials. Workshops and seminars often organized by IBHS provide invaluable insights into how to enhance home safety and resilience. Families learn about the importance of regular maintenance checks, such as ensuring gutters are cleaned, and that trees are trimmed to prevent damage during storms.

Another significant advantage of the FORTIFIED program is its focus on sustainability. Homes that meet FORTIFIED standards often incorporate energy-efficient features, which not only help in reducing the carbon footprint but also contribute to lower utility bills. This dual focus on resilience and sustainability aligns with the growing trend of eco-friendly building practices, making FORTIFIED homes appealing to environmentally conscious consumers.

As technology continues to advance, the FORTIFIED program is likely to evolve as well. Innovations such as smart home technology can be integrated into FORTIFIED standards, allowing homeowners to monitor their properties more effectively during severe weather events. Real-time data on wind speeds and storm forecasts can empower homeowners to take immediate action to safeguard their homes, such as deploying storm shutters or activating backup power systems.

In conclusion, the FORTIFIED program is a vital resource for homeowners seeking to enhance their properties’ resilience against natural disasters. By adhering to its standards, they not only protect their homes but also contribute to a culture of preparedness and sustainability within their communities. As climate-related risks continue to grow, the proactive measures encouraged by the FORTIFIED program will be essential in ensuring the safety and security of families across the nation.

Shingle That Won The Good Housekeeping Seal

Thu, 09 Oct 2025 19:14:00 GMT

CertainTeed's Landmark PRO Awarded Good Housekeeping Seal for "Reliable Roofing"

CertainTeed announced that Landmark® PRO was named the winner in the Reliable Roofing category of Good Housekeeping’s 2025 Home Reno Awards .

Good Housekeeping’s evaluation process involved more than 10,000 hours of hands‑on testing, including lab performance, safety, durability, and real‑world use trials.

In the lab tests, CertainTeed points out that Landmark PRO shingles have a Class 3 Impact Rating and are built with a double lamination (two laminated layers) combining a fiberglass base and protective outer layer.

CertainTeed also says their full residential roofing shingle portfolio (including Landmark PRO) has earned the Good Housekeeping Seal more generally, which they present as validation of the durability and reliability of their full product line.

Certainteed Landmark PRO Shingles

The roof over your head is no place to cut corners. It’s the first line of defense against lashing rain, pounding hail and the like — plus, it’s an important visual element, adding to your home’s curb appeal (or detracting from it, as the case may be!). CertainTeed’s Landmark PRO is a multilayered architectural shingle, delivering extra protection to your roof as well as the added dimension and shadow effect of traditional wood shakes. The shingles are available in more than 20 colors, from black walnut to silver birch.

Performance tests in the Lab confirmed the Landmark PRO shingles’ extreme durability. Our remodeling experts also noted that the shingles should be easy to install thanks to the strike zone for fast, effective nailing.

For good measure, our engineers also reviewed CertainTeed’s extensive third-party testing and certifications, which include a UL Class A fire rating and ASTM Class H wind rating, designating it as a high-performance material for safety, weather resistance, and longevity. The shingles also have proven impact resistance, essential for those who live in regions prone to hailstorms. And if you live in a damp part of the country, the Landmark Pro’s built-in algae protection will ward off unsightly black streaks.

Laboratory Results

CertainTeed’s FORTIFIED Roof

Mon, 06 Oct 2025 14:47:00 GMT

What is CertainTeed's FORTIFIED Roof

FORTIFIED (or “FORTIFIED Home”) is a voluntary resilient-building program developed and administered by the Insurance Institute for Business & Home Safety (IBHS) .

The idea is to go beyond standard building codes, using specific materials plus stricter installation practices, to strengthen homes against extreme weather — e.g. high winds, hail, heavy rains, storms.

A “FORTIFIED Roof” is a roof assembled from components and techniques that meet the IBHS FORTIFIED Roof standard (a subset of the overall FORTIFIED Home criteria)

CertainTeed’s Role & Offering

As of May 2025, CertainTeed announced that it is providing a full roofing system that complies with the IBHS FORTIFIED Roof requirements.

CertainTeed’s system includes a suite of compatible products (deck tape, underlayments, shingles, ventilation, edge caps) that are “FORTIFIED‑compliant” — meaning they satisfy those component-level criteria

Two newer products introduced by CertainTeed specifically to support FORTIFIED compliance:

CertaSeam™ Roof Tape — for sealing joints in the roof deck to prevent water intrusion during wind events

SwiftStart® SA Starter Shingle — a self-adhering rolled starter shingle that helps improve the water seal at edges

The list of CertainTeed components that are (or will be) FORTIFIED-eligible is broad, including:

Waterproof underlayments (e.g. WinterGuard PRO, RoofRunner, DiamondDeck, Vycor “ice & water” membranes)

A variety of shingle types (e.g. Landmark TL, Landmark PRO, Presidential Shake IR, etc.) that meet wind or hail criteria

Ventilation products, edge caps, hip & ridge caps to round out the system

Important note: using individual “FORTIFIED‑compliant” products does not in itself guarantee the roof will receive a FORTIFIED designation — the full system must meet all criteria (materials, installation, documentation) and be installed by certified contractors.

To achieve FORTIFIED Roof certification (or designation), several things must align:

Certified Contractor / Installer

The contractor must be certified under the FORTIFIED program to perform installations that can qualify for the FORTIFIED rating.

As of November 1, 2025, only FORTIFIED-certified contractors may perform eligible installations under participating programs.

Complete System Approach

It’s not just about a strong shingle; the entire roof assembly must comply: proper underlayment, sealed deck, correct fasteners, edge protection, ventilation, etc.

Documentation is required to prove that the installed components and methods meet the FORTIFIED standard.

Enhanced Installation Practices

Deck sealing (e.g. use of deck tape to seal joints) to prevent water intrusion in high‑wind events.

Stronger fasteners or attachment methods compared to minimal building code requirements.

Edge protection, starter strips, proper flashing, hip & ridge caps, ventilation per standard.

In hail-prone areas, a “hail supplement” is required (shingles must pass an impact resistance test) to get the hail‑rated FORTIFIED designation.

Incentives & Geographic Eligibility

Some states offer incentives (insurance discounts, tax credits, grants) for FORTIFIED homes. Examples include Alabama, Louisiana, North Carolina, Mississippi, Oklahoma.

In other states, parts of the FORTIFIED upgrades may still offer benefits even if full FORTIFIED is not explicitly named in policy.

Key Requirements / Criteria

Benefits / Why Consider It

Greater resilience / durability — A home built to FORTIFIED standards is scientifically shown to be more durable under severe weather than homes built merely to code.

Reduced risk of damage — by sealing vulnerable joints, using better fasteners, and ensuring better component integration, a FORTIFIED roof can reduce leaks, shingle loss, and structural damage in storms.

Financial incentives — as mentioned, insurance discounts, grants, or tax credits are available in certain jurisdictions to encourage resilient construction.

Peace of mind / marketability — homeowners may value the assurance of a certified, above‑code roof system; it can be a selling point in regions susceptible to storms.

Certification & compliance dependence — The value of FORTIFIED depends heavily on proper, certified installation and documentation. If any part of the system is weak (bad flashing, improper fasteners, poor ventilation), the designation or its benefits could be at risk.

Cost — Because the system has stricter requirements and uses more premium components, the cost is likely higher than a standard roof.

Availability / complexity — In some areas, certified contractors or the necessary materials may not be readily available.

Lifespan of company / standards — In the long term, if a manufacturer or installer goes out of business, maintaining or verifying compliance may become more difficult. Some industry voices caution about being “locked in” to special systems.

Doesn’t prevent all damage — No roof is invulnerable. The FORTIFIED standards reduce risks and damage, but extreme events (e.g. tornado, flying debris) may still cause damage.

For insurance/communities , the goal is to reduce storm damage, claims, loss, and increase resilience in high-risk areas.

SPECIAL NOTE: AAA lists a “Fortified Home Discount (Homeowners only)” among its possible discounts in Michigan.

If you are interested in having a strong FORTIFIED Roof, check with us on the requirements and our logistics in setting up your home in the spring of 2026.

Caveats, Challenges & Things to Watch

Federal Solar Tax Credits

Sat, 04 Oct 2025 01:19:00 GMT

Federal Solar Tax Credits Requirement Summary

This is a summary of what the IRS currently says (as of mid‑2025) about the Federal Solar Tax Credit (sometimes called the solar/home energy tax credit) and key issues you should know. This is general info — always check with a tax professional for your situation.

On October 3, 2008, President George W. Bush signed into law the Emergency Stabilization Act followed by President Barack Obama signing into law the American Recovery and Reinvestment Act of 2009 (ARRA) on February 17, 2009.

What the Tax Credit Is / How It Works

If you invest in qualified clean energy property (solar panels, solar water heaters, battery storage, etc.) for your home, you may be eligible for a tax credit — the Federal Solar Tax Credit.

The credit is equal to 30% of the cost of qualified property installed between 2022 and 2032.

After 2032, the credit phases down:

Solar electric systems (photovoltaic) for homes

Solar water heaters (if certified)

Battery storage (starting in 2023) — must have a minimum capacity requirement (e.g. 3 kWh)

Labor costs for installation, wiring, interconnection, onsite preparation, etc.

Rebates or subsidies may reduce the “qualified cost” basis (i.e. you might have to subtract certain incentives from the cost you use to compute the credit).

What Qualifies for a Tax Credit (and What Doesn’t)

Timing, Installation & Claiming

The credit must be claimed in the tax year when the qualified property is placed in service (i.e. installed and operational), not simply when you pay for it.

You use IRS Form 5695, Residential Energy Credits , to claim the credit.

You must keep your receipts, installation documents, certification documents, etc., in case of audit.

If you install improvements in more than one home in a given year, you combine the eligible costs and report them on one Form 5695.

If part of the home is used for business, only the portion allocated to residential use qualifies.

As of the current law, installations completed by the end of 2032 can qualify at the 30% rate.

In 2033, the rate goes down to 26%, and in 2034 drops to 22%

After 2034, unless Congress acts, the credit is scheduled to expire.

Some sources outside IRS suggest that because of recent legislative changes, the “One Big Beautiful Bill Act” might accelerate or alter the phaseout (for example, ending for property placed in service after December 31, 2025). However, official IRS pages still reference the 2032–2034 phase‑down schedule.

Always double-check for updates, because tax law can change and the IRS may issue new guidance.

Deadlines, Phase‑Outs & Recent Changes

26% for property placed in service in 2033
22% for property placed in service in 2034

The credit is nonrefundable — you can reduce your tax liability, but it won’t produce a refund beyond what you owe. Unused portions may be carried forward to future years.

There is no lifetime cap or maximum dollar limit on the credit (except for fuel cell property, which has its own limits)

– Qualifying Property and Costs

– Items That Do Not Qualify

Solar electric systems (photovoltaic) for homes

Solar water heaters (if certified)

Battery storage (starting in 2023) — must have a minimum capacity requirement (e.g. 3 kWh)

Labor costs for installation, wiring, interconnection, onsite preparation, etc.

Rebates or subsidies may reduce the “qualified cost” basis (i.e. you might have to subtract certain incentives from the cost you use to compute the credit).

Used or previously owned clean energy property is not eligible .

Traditional building or structural components (like roof trusses, standard shingles) that primarily serve a roofing or structural function—unless they are solar-integrated roofing (e.g. solar shingles) that generate electricity.

Costs related to non‑qualified structural or aesthetic improvements.

Start The Quote Process Today!

Under these laws, VELUX Solar Powered Fresh Air Skylights, and other eligible VELUX Skylights with Go Solar, as well as VELUX residential rigid Sun Tunnel® with the solar night light, and VELUX Solar Powered Shades qualify under “Solar Electric Property” expenditures when purchased and installed from January 1, 2009, through December 31, 2032.

If you are interested in checking into the details on “Federal Solar Tax Credits” with new Skylight Panel for you home then please fill out the form below so that we can contact you to schedule an onsite inspection and estimate for free on your home.

Velux has an online estimator at this link Velux Skylight Website Estimator for the latest tax credit.

Roof Replacement by Ethical Exteriors

Fri, 18 Jul 2025 16:05:00 GMT

Roof Replacement Process by Ethical Exteriors

We want everyone to know our process for inspecting your home should you need a roof replacement. The details make a project feasible for success, and it is training that permits our team to execute the project flawlessly.

The most crucial factor with every project is to pick a contractor that will be there, whether the project is successful or had some failure in the process or workmanship. You want a contractor that will stand up, and do what is right in every project, one hundred percent of the time. We believe that is who we are as a contractor’s contractor for the last 20 years. We are looking forward in being your Roofing Contractor on your next project.

Free Inspections and Free Estimates

Start your free process by having your home inspected and estimated for a roofing replacement. Fill out the form below or call us at 888-GoRoof-0 and ask for customer support.

Start The Quote Process Today!

Coupon Deals for Full Roof Replacement

Mon, 20 Feb 2023 17:35:00 GMT

Roofing Coupon - Double Bucks Deal

Hi, Nathan Wood here. I placed my profile on this $300 Double Bucks Deal Coupon so that new customers can receive a great discount. We want every customer to receive a great reward by using this Double Bucks Deal. This Double Bucks Deal coupon only applies to Full Roof Replacement Services and can not be combined with any other coupon or discount. Let me share with you how it works.

You will be required to submit the form below to be accepted into the Double Bucks Deal. If you want to gift your neighbor, friend, or family the double bucks deal you must fill out the form below, and we will call the neighbor, friend or family member to schedule an inspection and estimate.

When the neighbor, friend or family member accepts the estimate we will apply the discount of the double bucks deal.

If you use the Double Bucks Deal on your own home and accept the estimate the discount will be applied.

All payments must be received in full.

For your own use!

This coupon deal is for homeowners that want to use the Double Bucks Deal on their own home. If the homeowner would like to use this coupon on their own home’s full roof replacement select this checkbox.

“I want to use the coupon on my own home!”

“I want to refer another homeowner”

If you want to give the coupon to someone else fill out the form with the referred homeowner. Check this option on the form.

There are other terms that apply:

You can only refer one homeowner per request. The discount is only good for Full Roof Replacement Services
Payout of the Double Deal Coupon will occur after the services are complete and paid in full.
Coupon is good until December 1st, 2024.
To assign a Referred Homeowner please provide their Name, Address, and Phone number. We will contact them per your lead submission.

If you have multiple individual homeowners that you believe would use this Double Bucks Deal Coupon then submit each homeowner on a new form request. What a great way to save in 2024. Let’s look forward to 2025 see what is available still.

Roofing Contractor – Ownership Changes

Wed, 14 Dec 2022 21:01:00 GMT

Ethical Exteriors Inc. Ownership Changes

I would like to introduce you to Nathan Wood. Nathan is a highly skilled roofer, licensed in Michigan. Nathan has been a team member of Ethical Exteriors for more than 8 years.

In June 2021, Ethical Exteriors, Inc. was purchased by Nathan from the previous owner, Todd Wilson. Together they worked on building a smooth transition in operations and services.

You can read more about this transition on the new website in the “About Us” page.

Todd has successfully completed his commitment and has retired from the company. We would like to thank him for the many years of service and guidance.

Nathan is committed to supporting all workmanship and product warranties sold over the years. Nathan quoted me this statement: “ We Build Trust by Keeping Our Commitments on the Work Performed by Ethical Exteriors, Inc. ”

If you have any questions about the services or repairs on your home, please feel free to call Nathan: (888)-GoRoof-0.

Nathan told me that he welcomes all positive or negative feedback.

Why are we providing this information

We are sending every customer a newsletter because we wanted to directly communicated about the transition in ownership for the company and that we are working hard to be the number one choice in Michigan for reliable “Exterior Services” for your home over the next 50 years.Our team thanks you for permitting us to service your home. We trust that our services resolved your roofing issues.Thank you again, and we are grateful for your business!

By Robert Bolthouse (Marketing - Business Development Planners)

By Nathan Wood (Owner & Operator)

Double Bucks Deal Play - Win Big!

By Nathan Wood (Owner & Operator)

All Current and Former Customer will be receiving a newsletter from us. In this mail will be the Double Bucks Deal” Coupon. You can use this on your own home as a Double Bucks Coupon valued at $600 for all Full Roof Replacements.

You can also use this coupon for referrals. If it is used by the referred homeowner, both you and the referred homeowner can earn $300 each, when the referred project is complete and paid in full. You can find out more about this by clicking on “Double Bucks Deal Coupon” Rules.

On December 15, 2023, we will have a drawing from all redeemed coupons, and a lucky customer will win $3,000 in cash.

I just wanted to do this coupon deal as a fun way to save new customers money and to give back to former customers that want to provide a referral that does a project with us. If you would like to have us mail this “Double Bucks Deal” to you please call or email us at sales@ethicalexteriors.com . Our new number is: (888)-GoRoof-0 .

We really like our new location and it has been very efficient in deploying our team members to our customers. Whether the location is Ann Arbor, Brighton, Fenton, Howell, Pinckney, and our old stopping ground, South Lyon, we get there fast. We are now located near Old US-23 and M59. So we can quickly get to the highway and head north or south or jump on M59 to head east or west. We like it.

10107 Bergin Road

Howell, Michigan 48843

Main Phone: (888) GoRoof-0

We are also letting everyone know about our new Location

We Are Now Offering Roof Financing

* No home equity is required and no payment penalties. You will receive your personalized monthly payment options within minutes without affecting your credit score.

* Easily find monthly payment options for your project, with:

– Up to $100,000 loan amounts

– Funding within 1-3 days

– Affordable monthly payment options

– No prepayment penalties

– No home equity required

Once you are approved, the credit can be used in conjunction with your roofing project and our other services such as fascia replacement, attic ventilation, insulation, and full roof replacement.

If you prefer to meet with our team, feel free to call for a free quote and someone will connect you with our Customer Support Person. Call: (888)-GoRoof-0 .

If you desire financial options with your emergency roof repair needs, we would be happy to talk with you. Find out more at ethicalexteriors.com/financing .

How does it work with Ethical Exteriors

How To Select a Roofing Contractor For Your Home

Fri, 05 Aug 2022 11:05:00 GMT

Finding the Right Roofing Contractor

Roof Replacement work can start at $3,000 and quickly go upward to $35,000 depending on the home. Selecting decorative shingles on a complex roof design will greatly increase these figures.

You have one opportunity to pinpoint the right contractor for your home, and you want to be 100% confident that they can do the roofing project flawlessly based on the quoted price. In this industry, the typical roof replacement project is properly completed. But when a roofing project goes bad, it can be tragically and insanely traumatic.

I put this blog together to help you work through the process of selecting the right contractor that will reduce your home’s risks of issues.

This process can be overwhelming for a homeowner. I had one homeowner who requested quotes from almost 20 contractors to determine the right company for the job. A large pool of estimates won’t tell the story. As a matter of fact, this can cause confusion. You really shouldn’t need more than 3 or 4 qualified contractors to produce a great outcome.

I consider myself to be an expert in the roofing industry and I thought it would be valuable to have an insider scoop to select the right roofing pro for your home.

The statistics on who investigates, calls, and requests quotes for a roofing repair are primarily female, with a ratio of 60/40 percent from our analytics. But gender has a zero factor in selecting a good contractor. Most shoppers look at Years of Service, State Licensing, Insurance coverage, Work History photos, and Reviews. These items can be beneficial, but let’s look a little bit deeper at how you can be that super sleuth in getting into the details.

Let's Look At An Automotive Body Shop Example To Help in Finding A Roofing Contractor

Looking at another industry to get a better perspective on roofing services may make things easier in determining what questions to ask your contractor.

Your car is damaged, and you need to have bodywork. The damage may be significant. You look at that company’s Years of Service and Reviews as a reasonable consumer. Most likely, do not check on Licensing and Insurance because you expect the Body Shop to have these items in place.

The service provider is selected, and work starts on your beloved vehicle. But, do you know if they are using Original Equipment Manufacturer (OEM), Third Party Certified, or Third-World Non-certified Aftermarket parts to rebuild your car? This is particularly concerning if the airbag was deployed or if there was engine damage.

Will there be any Bondo work? How much will be used? Will the sheet metal be appropriately prepped, so the Bondo stays in place year after year?

Services are completed, but you could be driving a vehicle that is not as structurally strong as the original, or there could be hidden safety issues. The point is that you really can’t see under the paint unless you are a professional and have done regular inspections.

So let’s stop here for a minute, and can you come up with questions that you would ask the body shop based on the damaged vehicle shown above? I am not a professional mechanic, so I am not qualified to provide professional advice, but my list will be visible by clicking here . Please, try coming up with your list and then compare your results with mine. I will be specific and detailed.

What can happen if things go bad with the Wrong Roofing Contractor

Let’s look at a real-world example of re-decking (replacing plywood decking and shingles). The homeowner wanted this work done because the decking had mold issues and the shingles were bad. The contractor is licensed by the state; they have many years of service, and they have great reviews.

Pricing should never be a factor with a project going foul because every contractor should perform all work to state code requirements and the shingle manufacturer specifications.

The Homeowner engaged the contractor, and the work was performed.

Five weeks after the work was completed, there was a rain storm, but none of the gutters worked adequately. Rain just poured over the edge of the gutter onto the ground.

The Homeowner called the original gutter installer to ask why the gutters were not working. It is here that the problem unfolds. The gutter company to a quick look at the work done on the home and suggested that Ethical Exteriors be used as a third-party inspection firm.

It should be noted that the contractor did a good job laying the shingles on the roof. It is under the shingles that problems were found.

The Plywood should have been cut back farther, and the shingles should have some overhang over the decking–typically around a 1/2 to 3/4 inch. Anything more than that is too far over. The roof is actually to the point of almost covering the gutter. You will also notice that there is buckling in the shingle from nail pops. Normally the roofer would hammer the nail down before placing a shingle on top of the popped nail. But in this case, because the nail was placed over the gutter there wouldn’t have been any material to hold it in place.

Plywood Decking Not Cut Properly at Eave Edges and Extended Over Gutters

Plywood Not Installed Flush and Plywood is Overlapped

These Box Vents are way too close together and cause too much cross-ventilation. There was an inspection of the attic temperature, and it was overheated. This is a Hip Roof. All of these Box Vents should be removed, and hip & ridge vent installed. In extreme conditions, a powered attic ventilator could be installed that has both a heat and humidity sensor to evacuate hot air from the attic space.

Box Vent Are Too Close Together

Plywood should be butted together and set flat on the Rafter-Framing. This overlapping of the plywood sheets will cause the roof to look distorted and bucked. It will also cause sagging in this area and possible shingle-to-shingle seal loss in the future. On a low slope roof, this condition could cause water to pool and leak.

Box Vents Should Not Be Over the Joist-Frame

Box vents should not have been cut in above and across the rafter.

How to become an Informed Buyer in Selecting a Roofing Contractor

Did you know some Roofing Contractors may be excellent at roofing but lack the skill sets necessary for carpentry work and home energy airflow performance?

In this real-life example, there was a mold issue with the home from the very beginning of the project. It is why the homeowner asked for a re-deck.

So let’s review the issues found in this mold and airflow roofing example:

Not all Roofing Contractor understand Attic Airflow Issues

The roofing company did not fully understand the air seal needs between the home interior and the attic. They also didn’t comprehend the issues with airflow in a Hip Roof. Their Assumption was to add numerous roof vents at the top of the peak, causing the prevailing wind to enter from one side of the peak and exit out the other side of the peak, circumventing the deep air draw needed in the entire attic space. Inspect the three Roof Vents on each side of the Hip Roof, then look for the three holes through the plywood. Don’t you see three holes? Interesting, I only see one cutout myself!

Not all Roofing Contractor are skilled in Carpentry

Notice that the plywood sheet is resting on top of the other at the edge, causing it to not lay flat on the rafter, it is just a typical mistake with carpentry work, and at the same time, there is no excuse for this. The crew would have to walk on this during the project, and it would have felt spongy, and any shingling in this area would have shown this issue.The carpentry problems stand out at the fascia and gutter because the plywood extended too far and was uneven across the home.

Start Working On Your Roofing Contractor Selection

At the quoting stage, ask the Contractor to take pictures of the attic space during the inspection. Have them check the (soffit to roof) vents with photos to determine if they have obstructions. We have seen homes with soffit vents that lacked a cutout into the attic space or were obstructed with insulation or overpainted. Have them take pictures of the insulation and deck (plywood) to see if there are mold issues. Have them measure the current depth of the insulation. Ask the Contractor to look under the insulation on the ceiling for any evidence in mold growth. Ask the Contractor if he will provide these photos. These images will help you in keeping the work scope similar between contractors.

Doe the Roofing Contractor Perform Carpentry & Finish Wood Work

Ask the Contractor if they regularly perform carpentry work. Have they completed numerous jobs on new homes installing the decking (plywood)? At the same time, shy away from Contractors that only work on new homes. If I can use this analogy, it would be like asking an automotive assembly line worker that drops the engine in the car at the plant to fix an engine problem. Both are highly skilled but have different skill sets. Now!, look at the Contractor’s photo gallery and check it for applying plywood to a new home. Ask the contractor if you can talk to a builder that they did work for.

Is The Roofing Contractor Skilled in Mold Issues

Mold was found in your attic by the Contractor. The Contractor is telling you that the plywood decking has to be removed. Those pictures you asked for will help to confirm the extent of the Mold in your attic. Please request answers to these questions!

Questions For Contractor About Mold And Excessive Humidity

1) Is Mold present on the plywood, insulation, frame, and rafters?

2) Is the insulation or anything else in the attic currently wet?

3) Are any vent pipes broken or not projected through the roof?

4) Are bathroom fans blowing into the attic space and not vented outdoors?

5) Is Mold on the backside of the ceiling under the insulation?

6) Is there an active leak in the roof, and is the water pooling? A leak should cause discoloration in your ceiling.

7) Are there Can-Lights in the home not sealed in the kitchen or bathroom where higher humidity is exhausting into the attic? All Can-Lights should be sealed if they protrude into the attic space.

8) Do you have a home humidifier attached to the furnace, and is it set at 60% RH or higher? If it is, then discuss this with the Contractor.

Be Vigilant About The Root Cause For The Mold

They need to answer these questions because you need the Mold removed, but more importantly, can this Contractor resolve the issues causing the problem? You need to ask the Contractor if they are confident that they found the origins of the Mold and if they can remove it. Again, look at the Contractor’s website for photos for evidence of this work. More on this later.

A determination was made that you require mold removal, new insulation, new plywood, and new shingles. Tell the Contractor that you want your Inspector to look things over during these critical phases. But, be warned, a good contractor can complete just about any sized home in a week or two. Inspection delays can cost you money with roofing crews as large as eight professional team members on-site. It could also cause the Contractor to walk because there is so much work in this industry. But a good contractor shouldn’t have a problem unless there are delays.

Inform the Contractor that you will be requesting a final inspection at the end of the project with your Inspector. That should work, and we always have these types of requests. I would note that some counties, townships, or cities require their inspector to evaluate the home before re-applying all sheathing (plywood). This is called an Open-Board-Inspection.

There is no Shame in Hiring a Home & Roofing Inspector (Genius Move)

Re-roofing will cost a lot of money, and maybe you are starting to feel overwhelmed at this point. Call a qualified third-party home inspector to do an investigation of your attic and roof. Inspector assessments will not cost that much money but could go a long way in reducing your stress.

Talk to this Inspector about your plan and have that firm create a Scope-Of-Work (SOW) on what should be corrected. Provide that firm’s analysis to each Contractor that quotes your home. The SOW will keep things consistent, and the quotes should be similar.

If the Inspector found Mold in the attic, they should include this in their SOW with photos. Ask the Inspector if the Mold can be eliminated through chemical spray treatments or if it would require the replacement of the decking and insulation.

Ask the Roofing Contractor about their Subcontracting Practices

In the trades, subcontracting is everywhere. Please pay close attention to the Contractor that owns the company but doesn’t climb on the roof or doesn’t look like they have the hands of a skilled worker and will not give you answers to these questions. The same condition applies to estimators that are 100% sales.

1. Will subcontractors be used on my project?

2. As the company owner, will you work daily on-site with the subs to supervise the project?

Lack of supervision of the subcontractors is the real issue for lower project quality outcomes. The company that sold the job must be on-site with the workers…not 100% of the time, but regularly. This will all depend on the Lead-Supervisor and the complexity of the job.

3. Are you a salesperson for the company that submits the work to a subcontractor?

If the estimator is a salesperson and they submit all their work to a subcontracting firm, then get the name of the subcontractor(s) and check on their License and Insurance. Call the shingle manufacturer or local roof supplier to determine if they are certified installers for the shingles you want to be installed. Ask that you meet with the subcontractor or lead supervisor for your project. I will talk more about this later.

4. Is there a Lead Supervisor on my project, and can I meet and talk about my project and on-site preparation?

You want to have this person’s phone number and email. I will talk more about on-site prep later in this blog.

Again, be careful, don’t be too Bossy; that good Contractor may walk.

Roofing Contractor will not includes these items on their Quote.

If a contractor provides you with a price on the back of their business card, then run.

Also, Angi’s myth is that a contractor will break down the quote by Labor and Materials.

Any good contractor will generally not provide labor hours and material costs unless an insurance claim is required. They will price the work by Square Footage per the type of shingle selected, including the waste factors. The pricing will change based on the number of stories and staging requirements.

Below are the items that a good roofing contractor should have in their quote.

Ask the Roofing Contractor for an EagleView Report

Typically, a contractor will have your home scoped by Eagleview , which provides them with the entire house measurement, including waste factors. It will tell the Contractor how much drip molding, shingles, waste, underlayment, ice & water shield, and drip edge.So ask the Contractor if they will provide the Eagleview Report with the quote. We provide this anytime a customer requests, which is a great way to compare contractor quotes. Many builders request this detail from us, and we are happy to provide it.If your selected contractor does not provide this information, you can purchase this report for under $150. Here is the link to Eagleview. Remember this: you can measure your home and calculate the number of squares. But the more complex the roof, the more waste you will have. You may come up with 50 sq., but the Contractor may have 55 sq. in the quote. The extra five sq. is likely to be the waste factor with Starter and Cap Shingle materials, which could be the source of any variation in contractor pricing.You can download an example here if you have never reviewed an Eagleview Report .

Roofing Contractors should always Walk Your Roof

Will the Contractor want to inspect your home? If they don’t, then move on. One of our team members or I will always walk on the roof.

Before starting any quote, we study your home and walk the property for staging issues. We check the roof to determine if there is a need to replace plywood decking and look at the attic space. We have ten essential inspection items we look at when we walk your home.

Your Roofing Contractor must include these elements on Roof Replacement Quotes.

1) A complete description of the work to be performed. The contractor can line item the details or put them in paragraph form, but either way, it must contain all the details.

2) The number of squares to be replaced with the shingle’s manufacturer, style, and color.

3) It has to have notes about staging, shingle removal if needed, waste removal, and cleanup.

4) If there is a Skylight or Sun Tunnel addition or rework, typically this effort is on a separate line item with description and price.

5) If there is a Mold issue, it should be called out on its own line item with description and price.

6) If insulation services are added, this should be on a separate line item with a description and price.

7) Warranty period for the shingles and skylights must be called out, and all materials used must comply with the manufacturer’s installation warranty requirements.

8) Workmanship and materials warranty must be included.

Prepare The Following In Advance for Your Roofing Contractor On-Site Inspection and Quote

Before calling any contractors to quote your project, complete these action items. The more you know, the more you will look like an informed buyer!

A. Know your Shingle on the Home

Know your current shingle manufacturer, style, and color installed on your home. Check with a supplier to determine if that shingle is still available; if not, what is the replacement product?

If you don’t like the performance or color of your current shingle, select a different shingle before the quoting process. Stick with these name brands; CertainTeed, GAF, or Owens Corning.

Pre-determine the style and color you want. You will find these major shingle brands on our website with our professional recommendations for Michigan by clicking here .

B. Check that the Contractor is Certified for Your Shingle

Check the contractor’s website or call them to ask if they are certified installers for your selected shingle. Certified installers have been trained, approved, and installed these products multiple times. Therefore, they can provide extended manufacturer warranties.

You can start your contractor search by calling a local shingle wholesale supplier, like ABC supply . Ask them for a list of certified installers for your selected shingle.

Ask to speak to the inside representative that handles your area to get a quick rundown on great local contractors. You can also review the Manufacturer’s website for local certified contractors in your area.

C. Does Your City Require a Permit

Find out for yourself if a contractor is required to pull a permit to work on your roof. You can ask your local township about this requirement.

A contractor may not know the exact cost but will be knowledgeable if required. This is a double check to determine if they performed multiple projects in your area.

If needed, the contractor must pull the permit. Please request a copy for your records. If the city requires an inspection of the work performed, ask that you receive a copy of the inspection report and final approval.

D. Heavy Loads on the Driveway

E. Scope-Out the Staging Responsibilities

There will be a lot of work in staging the home. Tell the contractor that you want the pool, pool pumps, specific flowers, deck, railings, lighting, windows, and more covered and protected.

Agree to remove any patio furniture, flower pots, vehicles, and decorations.

Check that the contractor made notes on these items. They may not put this info into the quote, but it should be in the job folder. Ask the contractor for a copy of the staging list. A staging statement of work is helpful if there is an issue with something that was found broken.

Take dated pictures of everything before the contractor starts the project. This should include driveways, decks, siding, and mechanicals. If it can be moved away from the working area, then move the items.

A delivery of shingles to your home by a lift truck will be required to place the shingles on the roof.

The lift truck will weigh 65,000 pounds and approximately 250 pounds per square of shingles.

If your home requires 30 square of the new shingles, the total weight maybe 72,500 pounds or 36.3 tons.

You need to know if your driveway will handle this load. Figure this out in advance, if you don’t want any potential cracks in your driveway. Tell the contractor about this concern. You can ask the builder of your home what loads it can safely handle. Your neighbor may likely have the same driveway; ask them.

If a contractor is required to hand move and lift these shingles to the roof, the costs will go up significantly. You can ask the Contractor to price this process both ways and decide later. This is particularly an issue with concrete driveways. If you have a concrete driveway, it is not uncommon that the delivery company would ask for a waiver before driving on it.

F. Work Together on Clean-Up

Discuss clean-up. Tell the contractor that you are concerned about stepping on a nail(s), especially if you have kids. On a re-roof or re-deck, a lot of debris falls on the ground. There are old shingles, metal, and lots of nails.

If you plan to have your roof done, don’t spend much time getting all your gardening done around the home before the roofing project. Do the work afterward.

When the work is done, the contractor should use a blower to remove all debris from the completed roof project. Then they will walk around the home, blowing all the debris out of your shrubbery. A good contractor will use a wheeled magnet to lift the nails and scrap them into the dumpster. If your lawn grass height is three inches or more, the magnet will not work as well. Agree to mow the area at 1.5 to 2.0 inches before the job starts.

Remove or cover the wood chips around the home beforehand so it is easier to rake and run the magnet in these areas. Pulling the magnet around the house will need to be done multiple times.

Again, finding all the nails is challenging, and I would recommend wearing shoes for a while.

G. Garage Containers with Rubber Wheels Please.

If you are having a re-roof, a large garbage container will be needed to remove all waste. Ask the contractor if it will be a steel-wheeled trailer or a rubber-wheeled trailer. You want the rubber tire. Steel wheels can leave marks on the driveway and street.

H. Review Your Selected Shingle Manufacturer's Warranty Tables

I. Talk to a Professional Builder

Look at the type of warranties offered by your selected shingle manufacturer. We have them all listed directly on our website. You can verify the warranties listed and compare them to what that contractor stated. Click Here .

Compare these numbers to what the contractor provides. Now you can talk mono-on-mono about what you want in a warranty.

Also, manufacturer warranties may require their specific underlayment materials and accessories. Check for these details in the quote. This will eliminate future problems in the case of a warranty claim when the shingle manufacturer says that your contractor did not apply the approved underlayment materials and accessories.

You could also talk to a builder in your area that does alterations and add-ons. They will know the good from the bad actors in the roofing business. Ask them who they would select if they were going to apply your selected shingle.

J. Ask the Contractor for a Customer List

We provide customer lists to potential clients. That Being Said;

If I had to ask you for a glowing recommendation about your character, would you give me your mom’s or your mothers-in-law’s phone number? Point taken, right? So ask me for a list of customers. I will provide you with my best customers. So what do you do now?

Check out a company’s localization reviews. Still, even for a company like ourselves, we received a bad review by an ex-employee that we can’t seem to get removed, and we sent a request multiple times to Google about this issue.

Check their Better Business Bureau (BBB) rating. If something shows up here, then how was it resolved?

K. Every Contractor Has a Rainy Day

This is the point. Not all projects go perfectly well.

I had a project where the worker left the job site in such a hurry that he broke the basketball backboard and tilted the post with the back of the ladder truck. The customer was upset, and we straightened the pole and replaced the backboard and rim with new ones.

I had a project on a charming home; all the decking was removed, and there was a surprise shower. I had to clean up, fix up and finish the job.

Do not look for the contractor that says they are perfect; look for the contractor that is perfectly honest and always stands behind the work done. This is a contractor with good character, and you want this company for your home repair. These types of Contractors will be around for the long term!

Stay Away From The Storm Chasing Roofing Contractors

If there is a storm in your area, and you have a roof leak or damage, and someone shows up at your door immediately, that is the definition of a storm chaser. Be careful, and hold for a minute!

Roofing Contractors Near Me

If there is a storm in your area, and you have a roof leak or damage, and someone shows up at your door immediately, that is the definition of a storm chaser. Be careful, and hold for a minute!

Look at the Localization

Look at the Localization map that shows up and select it. It will show you the local contractors in your area. Start here and work through my suggestion list. If you don’t, you just circumvented everything I provided to aid in finding a good contractor. The chances that this storm-chasing contractor will do the work properly may be tenuous; will they even be around in five weeks, and more importantly, five years from your storm damage date?

Call Your Insurance Agent

In this situation, talk to your insurance company about your possible claim and who they recommend. Again, follow my recommendations to determine if they are certified installers for your shingles and talk to a local shingle supplier about their qualifications. They may be recommended by the agent, but they also may not be certified on your shingle.

Find a Roofing Contractor that has Good Character

Don’t meet with the contractor alone. Tag-team the meeting and ask about the contractor’s skill sets, capabilities, and character. Ask if they had any project failures and how they resolved the issues. Start by asking these questions.

Questions for the Roofing Contractor

A. What type of guarantee do you provide on workmanship and materials?

B. What is the length of a workmanship warranty, and what does it cover? Ask to provide examples of the workmanship issues the company took care of.

C. Will the materials and workmanship documentation include the details that were discussed? Can you receive the workmanship agreement with the quote?

D. With the quote, ask them to include their state license, general liability insurance, and worker compensation documents. Check that it has subcontractors included in its worker compensation. Please ensure these documents belong to the contractor and that the expiration date is current.

E. Ask about payment terms. If the contractor wants all payments in advance, then ask why. This is unusual. Maybe the contractor does not want to do your project…this happens… let them go. Contractors will want to be paid in full upon completion. We do the same thing. You may ask that a remaining percentage be retained for 30 days. They may agree to these terms. The payment holds don’t significantly affect quality issues, workmanship, and defective materials. In our example, the problem showed up five weeks later. Great contractors will correct any issues in workmanship and material defects. We have a 10-year workmanship warranty. You followed my recommendations and performed the investigations, have faith in your selected provider. Pay the contractor when the work is complete. The great contractor will take care of your issues.

F. If this contractor hangs around and generates a quote, Great. But if this person starts pushing you to sign a contract and drops the price by 10, 20, 30, or more percentage points, then Say NO! You rule the day, and it is your home. But, stay with the plan and don’t deviate. Perform the quote comparisons once all of them are in your possession.

G. Make sure you ask the person about their company and how they got started? How old is the company?

H. Ask the Contractor to talk about their workers. How many do they have? What are some of their unique work qualities? How long have they worked for the company? Make sure the Contractor speaks respectfully about their workers.

Make Notes on the Roofing Contractor Visit

Now, the interview process is over. Check out the Contractor’s Facebook and other social media to see if there is any smack about their customers. Investigate and discuss how you felt about this Contractor who came to your home. Was the person polite, informative, detailed, and of good character? Together, make notes about the visit.

Follow these steps to be a Roofing Contractor Pro-Buyer

I hope this blog is helpful. Now you can be that expert general contractor that rules the day in having services performed on your home. I say this because it is precisely what you are doing. You are the person who is responsible for overseeing this roof repair on your home.

If you have any questions about this process, please send them to us. We will try to get back to you right away. We would like to hear from you about your stories that made the process better for you. If we read anything that helps the customer become a better buyer, we will add it to this site.

Again, we would like to give you a gift if we use your insights.

Use this form below to send us your insights. Don’t hesitate to contact us if you need your home roof replaced by clicking here .